Boost Bouw Limburg
Guided 19 construction companies through digital and circular-building tracks, using data and AI to turn broad innovation ambitions into practical tools, roadmaps and new routines on site and in the office.
Selected projects
Over the years, I've worked on strategy and products where data, AI and execution sit closely together. Below are a few recent projects and what changed for the organisations involved.
Group Peeters / PlusVictor
Helped create PlusVictor as a new facility brand in industrial services, from positioning to go-to-market, and supported C-level on expansion and M&A readiness.
Heroik Group (Game Mania, Pop'd, VCTRY)
Worked on an omnichannel transition strategy that combined commercial repositioning with forward-looking M&A scenarios across the group's brands.
Just Russel
Defined an AI and data roadmap across marketing and operations, aligning personalisation, growth and innovation funding opportunities.
Wondr
Supported the move from online-first to physical retail by helping set up the first flagship store concept, from in-store experience to launch.
Model8
Led Model8 in using data and AI to make business processes measurable, optimised and easier to manage, turning raw process data into diagnostics, dashboards and AI-driven improvements.